Euro Attractions Show 2019

Eddie Saul
Head of Creative Partners
Merlin Entertainments


Eddie Saul has worked in the immersive visitor attraction and entertainment industry for over twenty years. Having worked from the ground up as an actor at York Dungeon he is now Head of Creative Partnerships for Merlin Entertainments. His current role sees him leading the design and implementation of new IP led attractions for Merlin and also expanding existing brands into new markets in Asia and America. He’s involved at each step of the way from concept to completion... all of it sits with him and ensures that it stays true to the original idea and entertains millions of people around the world as it was intended it to.

Sessions :