NATSO Connect 2019

Michael Sansolo

Sansolo Solutions LLC


Countless studies and years of work with some of the world’s most innovative companies gives Michael Sansolo a unique and diverse view of the changing nature of trends impacting shoppers, employees, competition, economics, supply chains and management. A long-time senior vice president of the Food Marketing Institute and now a consultant, speaker and author, Sansolo has traveled the globe working with companies on adjusting to new market conditions. Sansolo recently co-authored The Big Picture: Essential Business Lessons from the Movies, a book that identifies creative lessons in leadership, marketing and workplace dynamics gleaned from movies as varied as The Godfather and Young Frankenstein. Topics in the book include ethics, brand building, crisis management, outside-the-box thinking and diversity. Sansolo also writes a weekly column on wide-ranging business trends for www.MorningNewsBeat.com, a daily blog with nearly 28,000 readers. He currently serves as the research director of the Coca-Cola Retailing Research Councils of both North and Latin America, working with these groups on emerging business topics such as social networking. He is vice chairman of the board of The Food Institute, an industry research organization. Sansolo works with students at Western Michigan University, St. Joseph’s University in Philadelphia, George Mason University in Virginia and Portland (Oregon) State University. Sansolo is a graduate of the State University of New York College at Cortland with a degree in political science, economics and journalism.

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