PCBC 2019

Lori H. Schwartz
Founder
StoryTech


Lori is an experiential marketing executive creating activation at events like @CES, @NAB, @NATPE and @IBC to name a few. She plans and produces events with top creative and strategic executives at AT&T, Showtime, HP, Clorox and Verizon.She is a frequent CNN technology contributor and moderates & host conferences for Fortune 500 companies on new business models and technology. She sits on the Board of Governors and Executive Committee for the Television Academy and hosts ‘the Tech Cat Show,’ where she interviews industry leaders from companies like Lionsgate, Publicis and Mondelez. She was Chief Technology Catalyst for McCann Worldgroup, responsible for driving technology innovation and launched the IPGLAB (http://www.ipglab.com/) advising Fortune 500 clients for the Interpublic Group of Companies like General Motors, Nestle, Sony and Yum! Brands. Lori was also profiled as one of the “30 Executives Shaping the Evolution of Media & Technology” by Variety and “100 People to Have Lunch with” by MediaPost Publications.

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