PCBC 2019

Teri Slavik-Tsuyuki
Principal
tst ink LLC


Teri has brought to life some of the most valued and recognized brands in resort and community development. For a decade, her marketing and brand design agency in Canada handled all of Intrawest Corporation’s vacation ownership resort launches in 3 countries. During her 10+ years as the Chief Marketing Officer for Newland,Teri was the architect of the Newland brand, and its application in more than 40 communities in 14 states, where she also led new community start-up, and opened 11 new communities in 4 years. Today her company, tst ink (www.tst-ink.com) works with some of the most innovative community developers and entrepreneurs to identify deep customer insights and create places and brands people connect with and experiences that matter. A fast-thinking, passionate marketing professional, she was named one of the "most influential women in homebuilding" by BUILDER Magazine and was inducted into the William S. Marvin Hall of Fame for Design Excellence, the second woman ever to earn this honor. Teri writes monthly for the National Association of Home Builders’ Best in American Living on consumer insights and brand experience design. She has a Master’s in Integrated Marketing Communications from Northwestern University, a BA in Communications and Sociology from Simon Fraser University, and studied Journalism at Carleton University. She serves as Assistant Chair of Urban Land Institute's Residential Neighborhood Development Council, and a member of the advisory board for Garman Homes.

Sessions :