New product line ideal for removing heavy grease, grime and adhesives without damaging hands
CHARLOTTE, N.C., March 30, 2015 – Deb Group, the world’s leading away-from-home skin care company, is pleased to announce the official launch of its KrestoGT™ heavy-duty automotive hand cleansers. The brand was previewed last November at the Automotive Aftermarket Products Expo (AAPEX), the industry’s largest trade show. The new KrestoGT product line is now fully available to the market starting today, March 30th.
Engineered exclusively for automotive professionals, KrestoGT products effectively remove heavy grease, grime, oil, adhesives, tar and paint, yet are fine tuned to be easy on the hands.
The complete KrestoGT product line includes:
- Orange Boost and Cherry Turbo Heavy-Duty Hand Cleansers – Orange Boost and Cherry Turbo formulations feature powerful and effective cleaning performance with natural smooth edge scrubbers and odor neutralizing ingredients. They are available in pump-top containers, flip-top tubes and cartridges.
- Power Wipes and Cherry Scrubbing Wipes – KrestoGT wipes are designed to clean hands fast and effectively when on the move or when water isn’t readily available. The Power Wipes are perfect for general shop use to remove dirt, grease and grime; while the Cherry Scrubbing Wipes take it one step further to neutralize petroleum odors on the hands and remove the heaviest of soils and substances like adhesives, sealants and tar.
- Paint Shop Heavy-Duty Hand Cleansers – This high performing formula removes the heaviest of soils such as oil-based paints, lacquers, adhesives, sealants and tar. Paint Shop is a safer, more effective option than using harmful thinners or other technical solvents. With continued use, the harmful thinners can enter the bloodstream and, over time, build up inside the body.
- Wall Dispenser – For added convenience, KrestoGT offers a sleek wall-mounted dispenser for use with all KrestoGT cartridges. The dispenser has a durable construction and is guaranteed for life.
“It’s no secret that working in an automotive setting like a garage or repair shop can be really tough on your hands,” said Michael Bogdanski, CEO of Deb North America. “The automotive industry is flooded with low quality hand cleaners that are often formulated with harsh ingredients that frequently leave mechanics, technicians and do-it-yourselfers with irritated, often painful and cracked skin. This can lead to costly down time or in the worst cases workers’ compensation claims that can cost thousands. KrestoGT products offer a better way.”
The United States Centers for Disease Control and Prevention (CDC) reports that occupational skin disorders, such as dermatitis, are the most common type of workplace illnesses. This can have a huge impact on shop productivity and profitability. KrestoGT products help combat the issue of occupational dermatitis with skin-friendly, VOC/CARB compliant formulas that include natural, biodegradable walnut shell and cornmeal scrubbers. The formulations are skin compatible making KrestoGT products the safer and more sustainable choice for automotive professionals.
The KrestoGT product line is now available. Products can be purchased through the professional automotive distribution channels. For more information or to request a free sample, visit www.KrestoGT.com.
About Deb Group
Headquartered in the U.K. and with North American headquarters in Charlotte, N.C., Deb Group provides dedicated skin care programs for a wide range of industries and organizations that value their employee and customer well-being. The Deb product lines include Travabon®, Stokoderm®, Refresh™, Estesol®, Solopol®, Kresto®, Deb InstantFOAM™, Stokolan® and KrestoGT™. Customers benefit from Deb’s deep expertise in skin care through improved health and safety, enhanced environmental sustainability and measurable economic value. Deb products are available in at least 100 countries, and it is estimated that more than 150 million people use Deb products every day in the workplace. In 2014, Deb acquired Stoko Skincare to create the world’s leading away-from-home skin care company. To learn more, please visit www.debgroup.com.
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