Cosmoprof North America, a leading B2B beauty trade show is held annually at the Mandalay Bay Convention Center, Las Vegas. It typically attracts numbers in the tens of thousands and hosts only the most unique and innovative brands in the beauty business.
Nature Nut, one of this year’s exhibitors, will be launching their latest in a line of SLS and paraben-free hair and body care products – Nature Nut hair serum.
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The company proudly present Nature Nut line based on a unique combination of nut oils derived from Macadamia, Coconut, Argan, Shea and Brazilian nuts that not only result in hair that’s rich and shiny, but smells great too. one of the main advantages in the line is that all the products are free from SLS & parabens and though environmental and user freindly.
SLS and parabens have come under great scrutiny in recent years, with some clinical researchers pointing at links between the presence of these ingredients in cosmetic products to an increase in cancer rates and skin irritation. Meanwhile SLS, present in most beauty products, including soaps, shampoos and toothpaste has been cited to have protein denaturing properties – meaning a degenerative effect that may be a strong cause of skin aging.
Meir Saig, of Nature Nut says, “We are proud of the environmentally friendly formulas developed by the company. We see this as a big step forward in the field of health and beauty, because so many beauty products come with a hidden cost. We challenge anyone to find a better result than you get with our combination of vitamins, essential fatty acids and antioxidants, while promoting a natural and healthy look."
For more information please visit www.nature-nut.com.