CPNA 2017

 

Starlet Satin Shares Timeless Beauty Secret with Launch of Satin Pillowcases at Cosmoprof North America

Boise, Idaho – May 31, 2017 - A range of quality satin pillowcases that help to preserve the life of a salon-fresh blow out, protect hair from breakage and damage, and prevent wrinkles is being launched at the Cosmoprof North America Show in Las Vegas in July. Starlet Satin Pillowcases preserve the results of facial treatments, aid hair and skin in moisture retention, and extend the life of hair and lash extensions.

With so many health and anti-aging benefits, satin pillowcases have long been recommended by top beauty experts, hair stylists, and cosmetic surgeons to preserve healthy hair and a youthful complexion. Crista Sellman-Jones, co-founder of Starlet Satin, says that her family has relied on this beauty secret since the Golden Age of Hollywood. As a hair stylist to some of the most famous starlets of that era, Crista’s Aunt Amy used to advise her elite clientele to sleep on a satin pillowcase in order to maintain their perfectly waved hairstyles and preserve their youthful complexions. “This timeless beauty secret, along with the craft of sewing the pillowcases, has been passed down through our family for over 75 years and 4 generations. I am proud to be able to pass this secret on to the next generation through Starlet Satin”, says Sellman-Jones.

Starlet Satin Pillowcases are unlike any you would find in department stores. Starlet Satin owners worked with a fabric mill to create their own custom satin fabric that actually feels and performs better than silk. While being incredibly soft and luxurious, Starlet Satin’s Pillowcases are surprisingly durable and easy to launder; they can be machine-washed and dried with minimal wrinkling and will last for many years. Unlike cotton or even silk, satin’s tightly woven fibers are non-absorbent so it won't rob the hair and skin of natural oils and moisture, or absorb the expensive night creams applied to the face. These tightly woven fibers and a smooth, silky surface reduce friction to the face and hair. Since hair and skin glide across the surface, it helps to prevent hair breakage, bed head, and sleep lines on the face, which can develop into wrinkles.

About Starlet Satin

Former paramedics and lifelong friends Lisa Damron and Crista Sellman-Jones founded Satin Serenity in 2004 to provide satin pillowcases and travel pillows to the beauty industry. They eventually offered a full range of spa treatment table linens & apparel as well. Satin Serenity will be relaunched as Starlet Satin during the Cosmoprof Show in Las Vegas June 9th-11th.  Starlet Satin plans to now place their focus on their flagship and top-selling product, satin pillowcases, and their family history of promoting this timeless beauty secret. 

Contact:

Crista Sellman-Jones

www.StarletSatin.com

info@starletsatin.com

208.462.6333

###