Heading: Sweet Facts about InstaCake Cards
What’s in an InstaCake Card?
A birthday card plus everything you need to make the cake, except for water, is inside each birthday card:
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Unique, patent-pending pop-up baking case so there’s no dishes to wash!
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Gluten free and nut free vanilla confetti cake mix made with real butter, eggs, sugar and rice flour
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Vanilla frosting made with icing sugar, butter and vanilla
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Mixing spoon
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Disposable tablespoon to perfectly measure the water required
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Rainbow sprinkles
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Birthday candle
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Balloon topper
Why does this appeal to Millennials and Gen Y audiences?
A greeting card with its tactile qualities cuts through the clutter and feels special again. Now combine that with the unique experience of making a cake, blowing out a candle and eating a delicious treat. And of course when an experience is this fun and novel, you’re going to take a photo and share it with friends and family.
Where are the cards made?
Made in Canada, the cards and the cake are created at the InstaCake Card plant on beautiful Vancouver Island.
How do people share the experience?
In addition to combining a yummy cake with a card, we’re linking to social media platforms to promote the card and the cool experience.
Get the card, make the cake, blow out the candle and capture the photo-worthy moment to share with family and friends! We make it easy to share at #Instacakecards and #bestbirthdayever
What’s up next?
We’ve started with the popular birthday card but we’re getting ready to launch a line of seasonal InstaCake Cards. Talk to us about our upcoming holiday greeting cards with candy cane cakes and find out how people will fall in love with our red velvet cakes for Valentine’s Day!