IGES 2018

NYS Life 

Booth 6542

Marlboro, NJ  
      United States

Over 20 years ago, NYS Collection Eyewear began its journey with Brooklyn natives Sal Babbino and Marc Behar. Babbino, CEO, began his expertise in business with a t-shirt and hat cart within the heart of the World Trade Center in 1996. After graduating from Hofstra University in 1996, Behar pursued a career on Wall Street. This childhood friendship and passion for business is what brought these two together to purchase their first sunglass cart adjacent to Babbino’s t-shirt and hat cart. Today, NYS is home to over 200 locations worldwide and the best Franchise Program in the nation. 


Product Categories

- Apparel (General)
- Fashion Accessories (Costume Jewelry, Hats, Scarves, Sunglasses, Fashion Watches, etc.)
- Travel Accessories