You're Marketing Backwards: How to Maximize ROI in Reverse
(Room Room N220)
14 Feb 20
4:00 PM
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5:00 PM
How surprised would you be to know that we’ve all been marketing backwards all these years? Most dealers advertise with the mind-set that the more traffic you can get, the better—but lots of money is wasted on driving traffic that fails to convert into sales. This hands-on workshop offers a new marketing framework to achieve measurable ROI, plus a game plan for how to allocate and maximize your budget.