This interactive discussion is held at the Social Connection Zone.
The business of social media changes on a daily basis. To which platforms should dealers pay attention? What has changed with the digital channels that you’re already using? What trends should be watching? This session, filled with real world examples, highlights the latest social media marketing trends and provides you with tips on how to leverage them for your dealership and stay ahead of the competition with things like online chat, retargeting ads and ad trends, video marketing and choosing the right social platforms.