World of Coffee 2025

The Evolution of Coffee Culture in Ukraine: Challenges, Adaptation, and Future Prospects (Room Room V)

28 Jun 25
2:00 PM - 3:00 PM

Tracks: Lecture

Speaker(s): Volodymyr Yefremov
Prerequisites and Development Until 2022
- Growth of coffee culture in Ukraine since the 2010s
- Development of the specialty segment, local roasting, and competitions
Challenges After the Full-Scale Invasion
- Closure and relocation of coffee shops and production facilities due to active hostilities
- Problems with logistics and raw material supply
- Job losses in the HoReCa sector
Business Adaptation and New Formats
- Volunteer initiatives supporting civilians and the military
- Popularization of filter coffee and drip bags
The Role of Coffee in Volunteering and Supporting the Army
- Coffee businesses donating to the Armed Forces of Ukraine
- Launch of charitable coffee initiatives
- Coffee as an element of morale support for both civilians and the military
Changes in Ukrainian Consumer Habits
- Increased interest in home brewing and alternative methods
- Growing demand for Ukrainian-roasted coffee
- Shift towards minimalism and prioritization of quality over quantity
The Future of Ukraine’s Coffee Culture
- Post-war recovery: new formats and integration of global trends
- International recognition of the Ukrainian coffee market
- The impact of war on the identity of Ukraine’s coffee scene