High Dynamic Range: Is This New Technology Worth the Hype?
(Room B407)
22 Oct 18
2:15 PM
-
3:15 PM
High Dynamic Range (HDR) is bringing deeper colors and brighter pictures to TV displays, apps, STBs and distribution standards.Over the air and over the top providers are already making considerable market-noise – and cable consumers may react. Are traditional payTV providers ready? What does it take to offer HDR? This session looks at HDR from the production through distribution, and provides an update on SCTE’s standardization efforts around HDR technologies.