Digital Dealer Conference & Expo 27

Changing the Game: Drive Traffic and Save Advertising Dollars Using Premium Domain Names (Room Mandalay Bay K)

19 Aug 19
10:05 AM - 10:55 AM

Tracks: Marketing & Advertising - ALL, Marketing & Advertising (SEO), Marketing & Advertising (Website)

With hundreds of new top-level domains, today’s online world is brimming with opportunity for the automotive industry. Premium domain names provide a coveted online identity that engages consumer audiences in exciting, unprecedented ways. In this session, you will learn how to use search engine relevant domain names to do establish a strong online identity and rank higher in searches while saving ad dollars.

Primary Learning Objectives:

  • Establish a strong online identity for your dealership and related services.
  • Improve organic search ranking and save advertising dollars.
  • Secure scarce digital real estate that appreciates in value over time.