Budgets are shifting to social media, but many dealerships are looking at their campaigns and they aren’t happy with their return…or even worse, they have no idea if their campaigns are even giving them a return.
Are you spending a thousand dollars per car sold… spending $10.00 per car sold, or are you not selling any cars on Facebook? It's a good time to find out because you're sitting on a gold mine of data. Your CRM has all the information you need to make a powerful set of Facebook campaigns.
During this session, you will discover six methods to leverage your CRM to immediately improve your ROI from Facebook. Through analyzing real dealership case studies that follow these principles, you will learn how to recreate this formula for your store and build the bridge between your dealership's CRM and your customer’s news feed.
Primary Learning Objectives:
- Learn how to identify your Facebook ROI.
- Learn easy techniques to improve your Facebook ROI.
- Learn how to make your ads more prescribed to your customers.