The 2020 Pool and Spa Show

On The Floor: Merchandising "GPS" for Increased Sales (Room 405/406)

29 Jan 20
8:30 AM - 10:00 AM

Tracks: Business

Eye catching displays can grab your customers' attention and drive revenue.  You may already have a floorplan for your store and you may be doing all the right things when it comes to signage and traffic patterns.  However, your employees may still be struggling at creating the right "displays" and using the right "strategies" in the way they need to place product on your shelves.  This session will address the "new" things your customer expects to see when they come in your store to make their experience a memorable one.