TRA Marketplace 2019

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Sessions (33)

Other People’s Money: Leveraging Current Real Estate Trends to Grow (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
10:00 AM - 10:45 AM
Speaker(s): Kyle Noonan
Join Kyle for this tactical education session all about the real estate market, current trends, and how restaurants can win or lose by capitalizing... More...

Selling Through Social: Facebook Messenger (Room Panhandle Theater Sponsored by Bright Kitchen Power)

14 Jul 19
10:00 AM - 10:45 AM
Speaker(s): Matt Plapp
It’s all about the money. And Facebook Messenger is a practically free way to make more of it. With 90% open rate and close to 60% of engagement on... More...

Mobility Impact on Restaurant Operations (Room Silicon Hills Tech Sponsored by Coca-Cola)

14 Jul 19
10:30 AM - 11:15 AM
Speaker(s): Tal Spirer
In today’s consumer-centric world, it’s all about the experience. Beyond the customer's visit, it's important to leverage mobile technologies to im... More...

Branding Through Social: Instagram (Room Panhandle Theater sponsored by Bright Kitchen Power)

14 Jul 19
10:45 AM - 11:30 AM
Speaker(s): Giselle Mascarenhas ; Ruben Villarreal
Given the demands of our industry, we are constantly having to decide where to spend our time and attention. As the primary platform for food photo... More...

Remarkable Marketing For 2020 and Beyond (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
11:00 AM - 12:00 PM
Speaker(s): Kamal Heikal ; Linda Veatch ; Rachel Lewis ; Thomas Nguyen
As a restauranteur, you have to cut through the noise and make your business stand out. Join innovative restaurant marketers for a discussion on ho... More...

Software is Eating the Restaurant World (Room Silicon Hills Tech Sponsored by Coca-Cola)

14 Jul 19
11:30 AM - 12:15 PM
Speaker(s): Rory Arredondo ; Tommy Campbell
Many in the restaurant industry have a negative perception of technological disruption. The reality is that there’s not much choice—inn... More...

Tales from the Trenches: Restaurant Legends (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
12:00 PM - 1:00 PM
Speaker(s): Emily Williams Knight ; Kaiser Lashkari ; Norman Abdallah ; Tracy Vaught
Texas is a land that creates legends and our industry is no exception. Laugh, marvel, and learn as legendary leaders in the Texas restaurant indust... More...

Texas ProStart Demo (Room Panhandle Theater Sponsored by Bright Kitchen Power)

14 Jul 19
12:00 PM - 1:00 PM
Join the 2019 National ProStart Culinary Winners as they share with you their award-winning menu and techniques. Dr. Gene Burton College & Career A... More...

FairKitchens (Room Silicon Hills Tech Sponsored by Coca-Cola)

14 Jul 19
12:30 PM - 1:00 PM
Speaker(s): Katie Dunnigan
#FairKitchens is a movement to inspire a new kitchen and restaurant culture, because a healthier culture makes for a healthier business. Learn abou... More...

The Not-So-Lazy-Dog: Chris Simms Keynote (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
1:00 PM - 2:00 PM
Speaker(s): Chris Simms ; David Cantu
As other casual dining restaurants experience a slowdown, it's full speed ahead for California-based Lazy Dog, which operates 30+ locations across ... More...

Staying Digitally Relevant: the Omnivore Approach (Room Silicon Hills Tech Sponsored by Coca-Cola)

14 Jul 19
2:00 PM - 3:00 PM
Speaker(s): Shane Wheatland
In restaurants, consumers’ use of digital technology is ever changing and their expectations can gradually make a restaurant brand the n... More...

Texas Beef Council and the James Beard House Demo (Room Panhandle Theater sponsored by Bright Kitchen Power)

14 Jul 19
2:00 PM - 3:00 PM
Speaker(s): Kelly Cook ; Mark Scheider ; Patrick Mitchell ; Rick Neal ; Robert Hale

TRA Young Guns: Opening (Room Level 2, Mezzanine B)

14 Jul 19
2:00 PM - 2:30 PM
Speaker(s): Nicole Bean ; Thomas Nguyen
TRA Young Guns is the first TRA event designed for young restaurant professionals and those new to the industry. Co-hosted by two of Houston’... More...

Dynamics in Food Production and Distribution (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
2:30 PM - 3:30 PM
Speaker(s): Gene Hall ; J. Allen Carnes ; James O'Brien ; Pebble Anderson
This unique panel discussion will cover sourcing, procurement, and marketing of a restaurant’s supply chain in 2019. The logistics of sourcing uniq... More...

Winning The Houston Hustle (Room Level 2, Mezzanine B)

14 Jul 19
2:30 PM - 3:15 PM
Speaker(s): Bobby Heugel ; Justin Yu
If you want to thrive in Houston, you have to hustle. Join these two well-known Houston bar and restaurant operators to get the inside scoop on wha... More...

Inside The World of Restaurant Finance (Room Silicon Hills Tech Sponsored by Coca-Cola)

14 Jul 19
3:00 PM - 4:00 PM
Speaker(s): Bill Penczak ; Jeff Garcia
Navigating restaurant financials is no small feat. Businesses that will succeed are businesses that know how to keep an eye on the bottom line. If ... More...

Stirring The Insta-Pot: Using Instagram Influencer Strategy (Room Level 2, Mezzanine B)

14 Jul 19
3:15 PM - 4:00 PM
Speaker(s): Catherine Le ; Duc Hoang
Instagram influencer strategy is the new celebrity endorsements. Brands are turning to social media heavy hitters to drive traffic, awareness, and ... More...

Same But Different: Restaurant Fundamentals (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

14 Jul 19
3:30 PM - 4:15 PM
Speaker(s): Johnny Carraba
Whatever the challenges faced by the restaurant industry, there remain standards for good food, hospitality, and culture. This legendary restaurant... More...

Real Worforce Solutions: Recruit (Room Silicon Hills Tech Sponsored by Coca-Cola)

15 Jul 19
10:00 AM - 10:45 AM
Speaker(s): Aaron Schwartz ; Beth Painter ; Brian Medina ; Dominic Panetta ; Tammy Ledyard
As anyone in the service industry knows, hiring and retaining talent present a unique set of difficulties. In the first of this two-part chat, we’l... More...

Texas ProStart Demo (Room Panhandle Theater Sponsored by Bright Kitchen Power)

15 Jul 19
10:00 AM - 11:00 AM
Join the 2019 National ProStart Management Winners as they share with you their award-winning menu and techniques. Ben Barber Innovation Academy, M... More...

Ultimate Restaurant Culture Workshop (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

15 Jul 19
10:30 AM - 11:45 AM
Speaker(s): Matthew Mabel
Your culture is becoming increasingly important, and it’s only going to get more so. Why? This may come as a surprise, but, when you look at the to... More...

Real Workforce Solutions: Retain (Room Silicon Hills Tech Sponsored by Coca-Cola)

15 Jul 19
10:45 AM - 11:15 AM
Speaker(s): Beth Painter ; Brian Medina ; Charles Kinard ; Tammy Ledyard
As anyone in the service industry knows, hiring and retaining talent present a unique set of difficulties. In the second of this two-part chat, we'... More...

Cyber and Emerging Risks in Restaurants (Room Silicon Hills Tech Sponsored by Coca-Cola)

15 Jul 19
11:30 AM - 12:00 PM
Speaker(s): Gina Wallisa ; Lori Wheeler
You could be putting your business and your customer’s information at risk every day and not even realize it. Join this session to learn more about... More...

Chef Demo: Here Today, Gone Tomato (Room Panhandle Theater Sponsored by Bright Kitchen Power)

15 Jul 19
12:00 PM - 1:00 PM
Speaker(s): Kevin Naderi
What do you do when you have too much of one ingredient? You find a way to combine multiple preparation techniques into one stellar dish. Join loca... More...

How To Build A High-Functioning Restaurant Management Team (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

15 Jul 19
12:00 PM - 1:00 PM
Speaker(s): David Scott Peters
A high-functioning management team can make all your restaurant dreams come true. Dreams like capable employees doing what you want, when you want ... More...

Labor To Be Fair: Navigating the FLSA (Room Silicon Hills Tech Sponsored by Coca-Cola)

15 Jul 19
12:15 PM - 1:00 PM
Speaker(s): Lucy Garcia
The Fair Labor Standards Act (FLSA) can be complicated and daunting. Nonetheless, it underpins how we run our businesses and is critical to uphold.... More...

Keynote Conversation: Anita Jaisinghani & Chris Shepherd (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

15 Jul 19
1:00 PM - 2:00 PM
Speaker(s): Anita Jaisinghani ; Chris Shepherd ; Mariam Parker
Join two well-renowned Texas chefs for an in-depth conversation on the cultural and culinary landscape of the Houston food scene. Chefs Anita and C... More...

You're Going to Need a Drink for This: Cocktail Exhibition and Hospitality Law (Room Panhandle Theater Sponsored by Bright Kitchen Power)

15 Jul 19
2:00 PM - 3:30 PM
Speaker(s): Alicia Voltmer ; David Denney ; Jacob Monty ; Kelly Stocker
Three cocktails. Three hospitality lawyers. Come ready to learn about new alcohol flavors and timely law subjects, including responsible alcohol se... More...

Build Your Brand (Ambassador Strategy) (Room Big Bend Big Ideas Stage Sponsored by TexasMutual)

15 Jul 19
2:30 PM - 3:15 PM
Speaker(s): Geoffrey Brown
The importance of great word-of-mouth cannot be overstated. Each new customer you meet and serve has a network of friends that they’d love to share... More...

Restaurant Delivery Update (Room Silicon Hills Tech Sponsored by Coca-Cola)

15 Jul 19
2:30 PM - 3:30 PM
Speaker(s): Anna Tauzin ; Kenneth Besserman
It's here! Alcohol delivery in Texas was passed into law with the signing of SB1450. So now what? Come ready to learn about this new beneficial opp... More...

Bidding for Live Mural by GONZO247 (Room Graffiti Gallery)

15 Jul 19
3:30 PM - 5:00 PM
Using the TRA Marketplace app, you can bid on GONZO247's live mural to benefit TRA's Education Foundation.Voting ends at the end of the day... More...

TRA Photo Contest Voting & Bidding (Room Graffiti Gallery)

15 Jul 19
3:30 PM - 5:00 PM
Using the TRA Marketplace app, you can bid and vote on foodie photos to benefit TRA's Education Foundation.Voting ends at the end of the day on... More...